Car manufacturers have looked far and wide in the animal kingdom for the right beast to represent their vehicles. However, the Maserati brothers took inspiration for their company’s trident logo from the statue of Neptune in the central square of Bologna, Italy, where Maserati was originally headquartered. The trident was sketched by Mario Maserati, an artist, who also happened to be the only Maserati brother never actively involved in the design or engineering of cars. The Maserati logo was first introduced in 1926 when the Maserati brothers produced their first Tipo 26 model.
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