August 3, 2016

Jaguar's business was founded as the Swallow Sidecar Company in 1922, originally making motorcycle sidecars before developing bodies for passenger cars. The name was eventually changed to SS Cars Ltd. Its first use of the name Jaguar was on a 1936 model called the S.S. Jaguar - the S.S. was for Swallow Sidecar. After the Second World War, SS Cars Ltd. changed its name to Jaguar to avoid confusion with the Nazi "SS". The company's name was officially changed from S.S. Cars Limited to Jaguar Cars on March 23, 1945.